Johnny Morris CarbonLite Baitcasting Reel carries on legacy of performance

BPS LogoBass Pro Shops® founder Johnny Morris is particular about what he demands from his own fishing equipment – even more so if he’s going to put his name on it.  So you can be assured the new Bass Pro Shops® Johnny Morris CarbonLite™ baitcasting reel is rugged, reliable and precision engineered throughout. It’s built to carry on a legacy of performance.Bass Pro Shops® Johnny Morris CarbonLite Baitcasting Reel

A tournament quality baitcaster must be the total package of bullet-proof performance, all-day casting comfort, refined finesse, and – at times – raw power. The features of the Bass Pro Shops® Johnny Morris CarbonLite reel fit the bill as naturally as it fits your casting hand.

At only 5.8 ounces, the list of fish-catching, fish-fighting features packed into the Bass Pro Shops® Johnny Morris CarbonLite seems nearly impossible. At the core is a one-piece, machined, aircraft-grade aluminum frame.  Duralumin main gear and crankshaft of specially hardened aluminum are rugged yet light weight.  Nine stainless steel, double shielded ball bearings, a Powerlock™ anti-reverse bearing, and the titanium nitride-coated line guide guarantee silky smooth casting and fish whipping power.  The Dual Braking System™ features both centrifugal and magnetic control on every cast.

Six alternating carbon fiber and stainless steel discs comprise the CarbonLite’s precision drag system making it smooth, reliable, and precise.  The CarbonLite puts you in complete control of every fish you fight.  The total package is wrapped in strong carbon composite side covers with a carbon fiber recurve handle wearing big, comfortable, powerful EVA grips.

The Bass Pro Shops® Johnny Morris CarbonLite baitcaster lineup includes retrieve speeds to match every fishing style.  Line capacity is 120 yards of 12-pound mono or 100 yards of 50-pound braid. There’s even a left-handed option.

Bass Pro Shops® Johnny Morris CarbonLite baitcasting reel carries on the renowned legacy of performance and is available at http://www.basspro.com/ and your nearest Bass Pro Shops® store.

Bass Pro Shops® Johnny Morris CarbonLite Baitcasting Reel

• Weighs just 5.8 ounces
• 10-bearing system with Powerlock™ anti-reverse
• Super strong carbon composite side covers
• One-piece machined aircraft-grade aluminum frame
• 6-disc carbon fiber and stainless steel alternating drag system
• Carbon fiber recurve handle
• Comfortable EVA handle grips
• V-grooved, ported, machined Duralumin spool
• Titanium nitride-coated line guide
• Duralumin main gear and crankshaft
• Externally adjustable dual Braking System with centrifugal and magnetic control
• MSRP $129.99
• Available at: http://www.basspro.com/Bass-Pro-Shops-Johnny-Morris-CarbonLite-Baitcast-Reel/product/1404051026293/

About Bass Pro Shops®
Bass Pro Shops®, which specializes in outdoor fun, operates 90 stores and Tracker Marine Centers across America and Canada that are visited by more than 120 million people every year. Bass Pro Shops stores, many of which feature restaurants, offer hunting, fishing, camping and other outdoor gear while their catalogs and website serve shoppers throughout the world. The company’s Tracker Marine Group® (http://www.trackermarine.com), which has produced the number one selling brand of fishing boats for more than 36 years, manufactures and sells a variety of boats for fishing and cruising. Family fun is on tap at Bass Pro Shops resort Big Cedar Lodge® (http://www.bigcedar.com), voted number six by Travel + Leisure Magazine as World’s Best Hotels for Families. For more information, visit http://www.basspro.com.  To request a free catalog, call 1-800-BASS PRO.  Follow us on Facebook at http://www.facebook.com/bassproshops.

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