If Bass Pro Shops® founder Johnny Morris agrees to lend his name to a line of fishing rods, you know they’re something special. Incorporating state-of-the-science Carbon Coil Technology and RT4 Graphite, the new Bass Pro Shops® Johnny Morris CarbonLite casting rods and spinning rods
offer an unmatched combination of strength and sensitivity. Each rod is built to carry on Morris’ famed legacy of performance tournament win to tournament win.
The sleek, simple – even beautiful – black and white exterior of these rods belies the incredible technological advances wrapped inside. Carbon Coil Technology is an advanced rod construction process that uses a double helix weave of materials to provided unbeatable structural reinforcement. That means flexible strength with reduced weight – a much appreciated combo as a tournament day’s last cast approaches.
RT4 Graphite was developed for the avid tournament angler looking for a competitive edge. Infusing a rod with this material maximizes sensitivity to feel those light biting fish that can win you a tournament.
All Bass Pro Shops® Johnny Morris CarbonLite Rods also incorporate every possible feature for strength and sensitivity. They include P-Tec polyfoam grips to ensure secure, comfortable, sensitive feel under all conditions; minimalist reel seats to maximize contact with the rod blank for further enhanced feel; and Pac Bay titanium frame guides that reduce weight and boost sensitivity, too. Some models are also available with Pac Bay micro guides.
These performance features are applied to complete lines of casting and spinning rods of all lengths, powers, and actions. Prices range from $99.99 to $129.99.
Bass Pro Shops® Johnny Morris CarbonLite casting and spinning rods carry on the renowned legacy of performance and are available at basspro.com and your nearest Bass Pro Shops® store.
Bass Pro Shops® Johnny Morris CarbonLite Casting and Spinning Rods
• Tournament-winning combination of strength and sensitivity.
• Incorporate Carbon Coil Technology for structural support with reduced weight.
• RT4 Graphite for maximum sensitivity.
• Pac Bay Titanium guides (except for models with Pac Bay micro guides).
• Pac Bay micro guides available on some models.
• Minimalist reel seats for maximum feel.
• P-Tec polyfoam grips for top performance in all conditions.
• MSRP: $99.99 to $129.99
• Johnny Morris CarbonLite Spinning Rods: http://www.basspro.com/Bass-Pro-Shops-Johnny-Morris-CarbonLite-Series-Spinning-Rods/product/1406210641364/
• Johnny Morris CarbonLite Casting Rods: http://www.basspro.com/Bass-Pro-Shops-Johnny-Morris-Carbonlite-Casting-Rods/product/1406210641353/
About Bass Pro Shops®
Bass Pro Shops®, which specializes in outdoor fun, operates 90 stores and Tracker Marine Centers across America and Canada that are visited by more than 120 million people every year. Bass Pro Shops stores, many of which feature restaurants, offer hunting, fishing, camping and other outdoor gear while their catalogs and website serve shoppers throughout the world. The company’s Tracker Marine Group® (http://www.trackermarine.com), which has produced the number one selling brand of fishing boats for more than 36 years, manufactures and sells a variety of boats for fishing and cruising. Family fun is on tap at Bass Pro Shops resort Big Cedar Lodge® (http://www.bigcedar.com), voted number six by Travel + Leisure Magazine as World’s Best Hotels for Families. For more information, visit http://www.basspro.com. To request a free catalog, call 1-800-BASS PRO. Follow us on Facebook at http://www.facebook.com/bassproshops.