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Fishing News - Fresh

Zodias Rod Series From Shimano

Versatile performance is the concept behind Shimano’s new Zodias rods series, an 12-model line-up designed in actions and lengths for accuracy when needed, long distance when needed, or when finesse techniques are need. The series […]

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Fishing Tips

Recovering Crankbaits

One of the most frustrating aspects of crankbait fishing is losing them. Crankbaits are one of the more expensive terminal tackle components. Production costs force the prices a little higher each year. They are effective […]

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Fishing News - Fresh

NEW – Smithwick Elite 8 Rogue

The Suspending Elite 8 Rogue dives quickly to 8-feet deep and features erratic panicked darts to the side when twitched. Color patterns include both translucent versions for clear water and bright chrome and gold versions […]

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Fishing News - Fresh

Vicious Fishing Adding Bait Line

Vicious Fishing announced today that it will be extending its licensing contract through 2018 with bait manufacturer, Trophy Technologies, LLC. This long-term contract comes as part of a focused brand growth initiative. The current lineup […]

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Fishing News - Fresh

Part Frog and Part Swimbait

Froggin’ has to be one of the most fun ways to catch a largemouth bass. Even with missed explosive strikes beneath the lure, it’s a heart pounding to experience, and just wait until you hook […]

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Fishing News - Fresh

Time To Spool Up High-Percentage Spring Baits

For spring multi-species fishing success, don’t launch the boat or walk the shore without these four high-percentage baits – lipless crankbaits, spinnerbaits, jerkbaits and swimming grubs. Each of these baits, this time of year, are […]

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Bass Fishing

Jerkbait Magic – Vision 110

Once the closely-guarded secret of the pros, the 110 has quickly become a staple among professional and amateur anglers alike, setting the standard for jerkbait fishing in all U.S. waters. The profile, one-of-a-kind darting action, […]

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Fishing News - Fresh

Smithwick Elite 8 Dives Quick, Stays There

Smithwick, the company that brought jerkbaits to the mainstream with the classic Rattlin’ Rogue, introduces the new Suspending Elite 8 Rogue, a 4 ½-inch jerkbait that dives quicker and runs deeper than other jerkbaits of […]

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Fishing News - Fresh

Winter Tips: Jerkbaits

Jerkbaits belong to the family of lipped minnow lures. The original was the Rapala Floating Minnow, still made of buoyant wood. It became a sensation when introduced in North America over fifty years ago. It […]