Our Fish Attractants of made of a base of Pure Fish Oil, not cheap Water and Amino Acids that come off after the first cast. This is heavy duty Attractants with bite enhancements that stay on your spinnerbaits, worms, jig and pig or Topwater frogs. Kick’n Bass® stays on and for hours, not for a just a few casts. It has proven itself for over 18 years. Read more – https://www.odumagazine.com/make-your-baits-taste-better/