This soft bait formula allows these easy-to-handle baits to swim with an incredibly natural motion. As they swim they release a special cocktail of Ultrabite® Aggression Pheromones that combine natural “aggression” and “fear” pheromones to mimic the real world predator vs. prey response. Meticulously fine-tuned body shapes with extremely precise bio-salt infused formulas match bait density to body shape for maximum action. Phthalate-free composition eliminates that “plastic” smell found in other soft baits, putting an end to scent contamination.
Drop Dead Minnow: Pro angler inspired, this bait looks like any other fluke style bait. That’s where the similarities end. Jerk it for classic action. Kit it and it glides, rocks and flutters with a unique action. Top-to-bottom dual or solid colors. Davy Hite, a two-time BASS Angler of the Year, Bassmaster Classic Champion, FLW Championship Winner and a 14-time Bassmaster Classic Qualifier, played an integral part of designing and fine-tuning to perfection the actions and colors of this bait.