While a growing number of sportsmen embrace the availability and convenience of buying hunting and fishing licenses online, the longstanding tradition of standing in line at a local bait and tackle or sporting shop is […]
While the image of the modern American angler is often portrayed in advertising as a strong looking, middle-aged white male, new research by Southwick Associates conducted for the American Sportfishing Association (ASA) reveals a much […]
Hunting is a rich American tradition often passed down from generation to generation. A recent survey by HunterSurvey.com reveals that passing that heritage along to younger people is still alive and well with nearly 46 […]
Hawaii, Florida, Texas, California, Costa Rica, Mexico, Guatemala, Panama, Alaska-all offer world-class fishing. And with cold weather slamming much of the country for the past two months and spring still more than a month away, […]
A new survey conducted by Southwick Associates on what influences hunters’ and anglers’ purchases sheds light on how manufacturers in the hunting and fishing industry might best market to their consumers. For hunters, “personal experience” […]
Last year nearly 23 percent of hunters lost access to land they had previously hunted, while just over 20 percent of anglers had to change or cancel plans to fish because certain waters or access […]
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