SS Marine Products Incorporated Rebrands

SS Marine Products Incorporated RebrandsUnited States marine accessory and traction mat manufacturer, SS Marine Products Incorporated, has rebranded the company under the new name of Gator Guards. In celebration of the company’s 20 year anniversary, their rebranding includes a new logo and a new website: www.Gator-Guards.com.

“Rebranding as Gator Guards is an exciting way to celebrate our 20 year anniversary. It aligns our alligator company image with our product selection where every part guards a part of your watercraft,” says Sue Smith, President and CEO. “This clarifies our brands in the market and gives us a clear path for introducing more innovative products, all sourced and made in the USA.

Based in Farmington, IL, Gator Guards began in a garage in 1994, and has since grown to be the leader in their category with marine distributor and OEM customers around the globe. Gator Guards manufactures products under the brand names of KeelShield®, SkegShield®, BowShield® and GatorSkinz™.

For more information, please contact Gator Guards at 888.594.5335 or visit www.Gator-Guards.com

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